SEO Articles, Tutorials and White Papers to help you develop and maintain a profitable online business.

Direct Response Marketing

OK, so you’re all impressed with the internet and all it has to offer. Surely there is no place for the old fashioned mailer anymore – is there? Read More.

PPC Advertising

Quite simply the most powerful tool to hit the world of marketing and advertising ever. Yet 70% of the money spent on Google Adwords is a complete waste of cash (source: Adwords MVP, Chicago's Perry Marshall, www.PerryMarshall.com ) Read More

What Is Search Engine Optimisation

Search Engine Optimisation is about Marketing – it’s not about computer programming. So why do companies employ Computer Programmers or Web Designers to do it for them – surely they should be employing a Marketing Company? Read More

Search engine Optimisation and ROI

Search Engine Optimisation has emerged as one of the key processes of every internet marketing campaign. As e-commerce matures, so does the sophistication of techniques aimed at increasing return on investment (ROI). Read More

SEO Glasgow

Design Insite is a Search Engine Optimisation company located in Glasgow, Scotland. We provide ethical, full service SEO packages to companies located in Glasgow and throughout Scotland. Read More

Getting Listed on Search Engines

At Design Insite we understand the importance of getting listed on search engines and how it can effect the profitability of your business. We also understand that success depends on more than just getting listed, its also about rankings. Read More

Search Engine Friendly Web Design

The first step to gaining top search engine rankings is to ensure that your site is compatible with current search engine technology. There is little point in attempting optimization if search engine spiders are unable to spider your site effectively. Read More

Valid Markup

A thesis by Dagfinn Parnas, a graduate student at the University of Bergen , highlights that 99% of all websites contain invalid mark-up and fail to comply with W3C standards. Read More

SEO Bell Curve

New websites literally face an uphill struggle when it comes to ranking in Google and Yahoo. Unlike MSN these search engines use aging delays on links, documents and domains. This is the reason that resultant positional gains from a search engine optimization campaign are reflected in MSN first. Read More

Keyword Trends

Many search terms display trends that can be traced to seasonal popularity or language usage. Some trends are not immediately obvious and can offer optimization and marketing opportunities that your competitors may not be aware of. Read More

Keyword Competition

You have done your keyword research, analysed their associated trends and you need to start thinking about your keyword timing program. But before you can formulate your timing program you need to know how competitive each keyphrase is. Highly competitive keyphrases will require more work and will take longer to achieve rankings than less competitive keyphrases. Read More

Keyword Timing

Keyphrases that display seasonal trends allows us to create a program of work which targets your terms in a systematic and timely manner. SEO Timing or Keyword Timing is an extension of both Keyword Research and Keyword Trend Analysis. Read More

Search Rngine Positioning

To some the term 'Search Engine Positioning' simply refers to attaining favorable positions within the major search engines. However, search engine positioning means much more than simply chasing a top placement for your target terms. Read More

Search Engine Placement

There is a notion today that every business maintains a website, in fact it's more than a notion it's an expected courteously much like the business card. This notion has seen the use of traditional media and offline directories like Yellow Pages fall from favour while search engines like Google, Yahoo and MSN pick up the pace. Read More

Ethical Search Engine Optimization

The object of Search Engine Optimization is to increase the visibility of your website amongst your target customers or buyers. Read More

Your Call To Action

Take the first step towards great search engine positions and generating more sales, request a free search engine optimization quote or to talk us directly on 0141 416 0211 if your business is located in the UK or 69 347 5142 if your business is located in Spain.

Search Engine Optimisation Satisfaction Guarantee
Design Insite,
Search Engine Optimization,
Glasgow, Scotland, UK.
Tel +44 0141 416 0211
Design Insite,
Search Engine Optimization,
Esteopona, Spain.
Tel +34 693 475 142